I am Cas. A designer with a big love for well-crafted visual design systems. I provide hands on design to help brands find their place with digitally ready brand experiences so they can show up beautifully, consistently and with intent in today’s distracted world. Meet Cas here.

Availability

For a long-term freelance basis from 2027

Availability

For a long-term freelance basis from 2027

Glimpses

2021 - 2026

Projects

Visual Identity

2024

Auping

A Brand Evolution That Brings Heritage, Craftsmanship and Technology Together

Visual Identity

2024

Auping

A Brand Evolution That Brings Heritage, Craftsmanship and Technology Together

Brand Identity

2025

Simon Lévelt

A Brand Identity That Takes the Craft to the Crowd

Brand Identity

2025

Simon Lévelt

A Brand Identity That Takes the Craft to the Crowd

Campaign Identity

2026

113 Fonds

Giving Shape to a Weighted Conversation on Youth Suicide

Identity, product design

2023

Brand New Day

Translating a Quirky Finance Brand Into a Calm, Assured Product Experience

Identity, product design

2023

Brand New Day

Translating a Quirky Finance Brand Into a Calm, Assured Product Experience

Visual Identity

2026

Welkoop

Branding a Loyalty Program Around One of Nature's Oldest Collaborator: The Bee

Visual Identity

2026

Welkoop

Branding a Loyalty Program Around One of Nature's Oldest Collaborator: The Bee

Production

2023

ASICS

Big Campaign Energy From a Small Asset Count for ASICS SportsStyle

Production

2023

ASICS

Big Campaign Energy From a Small Asset Count for ASICS SportsStyle

Campaign Identity

2026

WWF

A Visual Language That Celebrates Nature's Victories

I am a designer with a practice focused on all things related to brand, digital design, visual systems, art direction and concept. I am based in Haarlem, The Netherlands but will be happy to collaborate remotely in the EU / US and on site in the Netherlands and Singapore.

Home

Information

LinkedIn

Say hello
Amsterdam, The Netherlands
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—

Glimpses

2024 - 2026

I am a designer with a practice focused on all things related to brand, digital design, visual systems, art direction and concept. I am based in Haarlem, The Netherlands but will be happy to collaborate remotely in the EU / US and on site in the Netherlands and Singapore.

Home

Information

LinkedIn

Say hello
Amsterdam, The Netherlands
—
—

Glimpses

2024 - 2026